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Even if the name Mochi Foods doesn’t sound familiar, chances are you’ve tried its products. The company provides the premix base for various treats — mochi doughnuts, mochi waffles and mochi pancakes among them — at a handful of bakeries across the state. And since launching Mochi Foods in 2016, founder Pei Wu has expanded her client list to include growing number of bake shops, grocery retailers and distributors throughout the country. Mochi Foods products can now be found in 13 states, and most recently, Wu has begun to expand the company to include international accounts. “I love mochi, so I wanted to bring the mochi flavor to everyone,” Wu said.
What are your partnerships like with clients?
I am very hands-on with the chefs. We have our base mix, but if you add different ingredients, the product will come out differently. So whenever I get an inquiry, I help each chef or business owner decide what they need based on their space and what they want. I will teach them step-by-step or help them customize their creation. We can also make custom-made products for our customers or we work with them to change recipes if there is a need for that, so every customer is unique. That is the most enjoyable part for us — it’s our goal to create these different opportunities for each individual.
How does Mochi Foods benefit clients?
It helps restaurants create different menu items, which means new revenue for them. If they sell a mochi pancake, they can charge a little bit more because it’s a unique item, so that is extra income.
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Pacific Business News